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Loureiro, S. M. C. & Miranda, F. J. M. (2009). Perceived quality in rural lodgings of Spain and Portugal: RURALQUAL Scale. Portuguese Journal of Management Studies. 14 (1), 33-52
S. M. Loureiro and F. J. González, "Perceived quality in rural lodgings of Spain and Portugal: RURALQUAL Scale", in Portuguese Journal of Management Studies, vol. 14, no. 1, pp. 33-52, 2009
@article{loureiro2009_1730877807207, author = "Loureiro, S. M. C. and Miranda, F. J. M.", title = "Perceived quality in rural lodgings of Spain and Portugal: RURALQUAL Scale", journal = "Portuguese Journal of Management Studies", year = "2009", volume = "14", number = "1", pages = "33-52", url = "http://pascal.iseg.utl.pt/~pjms/history.php" }
TY - JOUR TI - Perceived quality in rural lodgings of Spain and Portugal: RURALQUAL Scale T2 - Portuguese Journal of Management Studies VL - 14 IS - 1 AU - Loureiro, S. M. C. AU - Miranda, F. J. M. PY - 2009 SP - 33-52 SN - 1647-2225 UR - http://pascal.iseg.utl.pt/~pjms/history.php AB - This work has two main goals. First we seek to start the validation process of the RURALQUAL scale as an instrument of evaluation of the quality of the service provided by rural lodgings in two border regions of the Iberian Peninsula: Extremadura (Spain) and the Alentejo (Portugal). Second, we aim to identify the most appropriate dimensions that integrate the variable service quality in this type of lodging. To do this we perform a factorial analysis. The paper ends with a set of recommendations for lodging managers in order to improve the quality of the service provided. ER -