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Loureiro, S.M.C. (2011). Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares. In Wolfgang Gaul, Andreas Geyer-Schulz, Schmidt-Thieme and Jonas Kunze (Ed.), Challenges at the Interface of Data Analysis-Computer Science and Organization. (pp. 503-510). Alemanha: Springer.
S. M. Loureiro, "Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares", in Challenges at the Interface of Data Analysis-Computer Science and Organization, Wolfgang Gaul, Andreas Geyer-Schulz, Schmidt-Thieme and Jonas Kunze, Ed., Alemanha, Springer, 2011, pp. 503-510
@incollection{loureiro2011_1732207263543, author = "Loureiro, S.M.C.", title = "Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares", booktitle = "Challenges at the Interface of Data Analysis-Computer Science and Organization", year = "2011", volume = "", series = "1431-8814", edition = "---", pages = "503-503", publisher = "Springer", address = "Alemanha", url = "http://www.springer.com/statistics/computational+statistics/book/978-3-642-24465-0" }
TY - CHAP TI - Love and Loyalty in Car Brands: Segmentation Using Finite Mixture Partial Least Squares T2 - Challenges at the Interface of Data Analysis-Computer Science and Organization AU - Loureiro, S.M.C. PY - 2011 SP - 503-510 DO - 10.1007/978-3-642-24466-7 CY - Alemanha UR - http://www.springer.com/statistics/computational+statistics/book/978-3-642-24465-0 ER -