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Santos, A. & Loureiro, S.M.C. (2012). The effect of online shopping orientation on perceived behavioural control and attitude toward online purchasing of clothes. In Seung-Hee Lee (Ed.), Global Marketing Conference (pp. 1236?1253). KSMS.
A. Santos and S. M. Loureiro, "The effect of online shopping orientation on perceived behavioural control and attitude toward online purchasing of clothes ", in Global Marketing Conf., Seung-Hee Lee , Ed., Seoul, KSMS, 2012, pp. 1236-1253
@inproceedings{santos2012_1789164037420,
author = "Santos, A. and Loureiro, S.M.C.",
title = "The effect of online shopping orientation on perceived behavioural control and attitude toward online purchasing of clothes ",
booktitle = "Global Marketing Conference",
year = "2012",
editor = "Seung-Hee Lee ",
pages = "1236-1253",
publisher = "KSMS",
address = "Seoul",
organization = "Korean Scholars of Marketing Science, Japan Society of Marketing and Distribution, European Marketing Academy, International Textiles and Apparel Association, Australian & New Zealand Marketing Academ",
url = "http://kamsconference.org/2012/sub03_01.html"
}
TY - CPAPER TI - The effect of online shopping orientation on perceived behavioural control and attitude toward online purchasing of clothes T2 - Global Marketing Conference AU - Santos, A. AU - Loureiro, S.M.C. PY - 2012 SP - 1236-1253 SN - 1976-8699 CY - Seoul UR - http://kamsconference.org/2012/sub03_01.html ER -
English