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Loureiro, S.M.C. & Pires, A. (2011). Antecedents and Outcomes of Participation in Brand Communities: The Portuguese Perspective. In Martin MacCarthy (Ed.), ANZMAC. (pp. 0-0). Perth: ANZMZC-Pandora.
S. M. Loureiro and A. R. Pires, "Antecedents and Outcomes of Participation in Brand Communities: The Portuguese Perspective", in ANZMAC, Martin MacCarthy , Ed., Perth, ANZMZC-Pandora, 2011, pp. 0-0
@inproceedings{loureiro2011_1734890577640, author = "Loureiro, S.M.C. and Pires, A.", title = "Antecedents and Outcomes of Participation in Brand Communities: The Portuguese Perspective", booktitle = "ANZMAC", year = "2011", editor = "Martin MacCarthy ", pages = "0-0", publisher = "ANZMZC-Pandora", address = "Perth", organization = "Monash University", url = "http://pandora.nla.gov.au/tep/25410" }