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Estrela, R. & Loureiro, S.M.C. (2010). Advertising self-regulation in Portugal and Spain: a comparative study. In D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba (Ed.), 3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures . (pp. 399-408). Nicosia: EuroMed Press.
R. Estrela and S. M. Loureiro, "Advertising self-regulation in Portugal and Spain: a comparative study", in 3rd EuroMed Conf. of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures , D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba, Ed., Nicosia, EuroMed Press, 2010, pp. 399-408
@inproceedings{estrela2010_1732200250461, author = "Estrela, R. and Loureiro, S.M.C.", title = "Advertising self-regulation in Portugal and Spain: a comparative study", booktitle = "3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures ", year = "2010", editor = "D.Vrontis, Y. Weber, R. Kaufmann, and S. Tarba", pages = "399-408", publisher = "EuroMed Press", address = "Nicosia", organization = "EuroMed Academy of Business-Business ", url = "http://unisalibraryresearch.blogspot.pt/2010/09/3rd-international-euro-mediterranean.html" }
TY - CPAPER TI - Advertising self-regulation in Portugal and Spain: a comparative study T2 - 3rd EuroMed Conference of the EuroMed Academy of Business-Business Developments Across- Countries And Cultures AU - Estrela, R. AU - Loureiro, S.M.C. PY - 2010 SP - 399-408 CY - Nicosia UR - http://unisalibraryresearch.blogspot.pt/2010/09/3rd-international-euro-mediterranean.html ER -