Exportar Publicação
A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.
Duarte, F., Emanuel-Correia, R., Tomé, S. & Gama, A. P. M. (2024). Launching prosocial crowdfunding campaigns: The final countdown. Emerging Markets Finance and Trade. 60 (6), 1209-1226
F. Duarte et al., "Launching prosocial crowdfunding campaigns: The final countdown", in Emerging Markets Finance and Trade, vol. 60, no. 6, pp. 1209-1226, 2024
@article{duarte2024_1734913031994, author = "Duarte, F. and Emanuel-Correia, R. and Tomé, S. and Gama, A. P. M.", title = "Launching prosocial crowdfunding campaigns: The final countdown", journal = "Emerging Markets Finance and Trade", year = "2024", volume = "60", number = "6", doi = "10.1080/1540496X.2023.2278645", pages = "1209-1226", url = "https://www.tandfonline.com/journals/mree20" }
TY - JOUR TI - Launching prosocial crowdfunding campaigns: The final countdown T2 - Emerging Markets Finance and Trade VL - 60 IS - 6 AU - Duarte, F. AU - Emanuel-Correia, R. AU - Tomé, S. AU - Gama, A. P. M. PY - 2024 SP - 1209-1226 SN - 1540-496X DO - 10.1080/1540496X.2023.2278645 UR - https://www.tandfonline.com/journals/mree20 AB - Prosocial crowdfunding has achieved a growing audience by providing a financing source for entrepreneurs in the microfinance space. Using data from Kiva, a leading prosocial crowdfunding platform, we examined whether there is a right time to launch a crowdfunding campaign. This is the first study to unravel the role of temporal patterns in securing funds in emerging markets. Our results indicate a reverse turn-of-the-month effect on the fully funded campaigns. We further identified a “positive winter prosocial effect” and a “positive first-half-of-the-week effect” on successful fundraising. As such, our study highlights relevant similarities between financial markets and crowdfunding. ER -