Exportar Publicação
A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.
Moutinho, L. & Rita, P. (2010). Future Trends in Marketing. In Luiz Moutinho and Gepff Southern (Ed.), Strategic Marketing Management: A Business Process Approach. (pp. 452-485).: South-Western.
L. Moutinho and P. M. Rita, "Future Trends in Marketing", in Strategic Marketing Management: A Business Process Approach, Luiz Moutinho and Gepff Southern, Ed., South-Western, 2010, pp. 452-485
@incollection{moutinho2010_1714891106062, author = "Moutinho, L. and Rita, P.", title = "Future Trends in Marketing", booktitle = "Strategic Marketing Management: A Business Process Approach", year = "2010", volume = "", series = "", edition = "---", pages = "452-452", publisher = "South-Western", address = "", url = "" }