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An integrated model for measuring country image: personality, cognition, emotion and their influence on bahavioral intentions
Carlos Búrcio (Búrcio, C.); Rui Vinhas da Silva (Vinhas da Silva, Rui); Maria Salgueiro (Salgueiro, M.F.);
Event Title
Global Business Conference - Summer 2015
Year (definitive publication)
2015
Language
English
Country
Croatia
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Abstract
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Acknowledgements
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Keywords