Publication in conference proceedings
How To Make Customers Loyal To Online Tourism Products?
Hélia Gonçalves Pereira (Pereira, H.); Paulo Rita (Rita, P.); Maria Salgueiro (Salgueiro, M.F.);
EMAC 2012
Year (definitive publication)
2012
Language
English
Country
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Publication Identifiers
ci-pub-8789
Other Publication Details
2012
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ISBN: 978-989-732-004-0 (print)
ISBN: 978-989-732-004-0 (online)
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294 - 295 7
Yes
Both (printed and digital)
European Marketing Association
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ISCTE-IUL
Lisboa
Conference
International
2012
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