Talk
Intenção de compra online nos seniores Portugueses
Hélia Gonçalves Pereira (Pereira, H.); Maria Salgueiro (Salgueiro, M.F.); Rita Pires (Rita);
Event Title
International Conference on Innovation, Entrepreneurship in Marketing and Consumer Behavior - ICIEMC
Year (definitive publication)
2015
Language
Portuguese
Country
Portugal
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Abstract
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