Talk
The effect of negative plot films on destination image: the case of Brazil.
Medéia Veríssimo (Veríssimo, M.); Sandra Loureiro (Loureiro, S. M. C.);
Event Title
Proceedings of the 5th Global Management Conference on Managing Globalization in Times of Economic Crisis
Year (definitive publication)
2013
Language
English
Country
--
More Information
Visit Link
Abstract
--
Acknowledgements
--
Keywords
Publication Identifiers
ci-pub-13167
Other Publication Details
Yes
Both (printed and digital)
Conference
International
Oral Presentation