Talk
The influence of multiple store choice criteria on perceived patronage intentions
Susana Marques (Marques, S.); Maria Salgueiro (Salgueiro, M.F.); José Crespo de Carvalho (Crespo de Carvalho, J.);
Event Title
The European Marketing Academy Conference 2009
Year (definitive publication)
2009
Language
English
Country
France
More Information
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Abstract
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Acknowledgements
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Keywords
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Publication Identifiers
ci-pub-10371
Other Publication Details
Yes
Digital
Nantes
Conference
International
Oral Presentation