The Relationship between E-Marketing Strategy and Performance: A Conceptual Framework in a Web Context

Ciência-IUL Publications Publication Detailed Description

Working Papers

Carmen Lages (Lages, C.); Luís Filipe Lages (Lages, L. F.); Paulo Rita (Rita, P.);

Document Title

FEUNL Working Paper No. 446

Year (definitive publication)

2004

Language

English

Country

Portugal

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Times Cited: 11

(Last checked: 2024-07-23 09:49)

Abstract

Acknowledgements

Keywords

Publication Identifiers

Ciência-IUL ID

ci-pub-28970

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