Working Papers
The Relationship between E-Marketing Strategy and Performance: A Conceptual Framework in a Web Context
Carmen Lages (Lages, C.); Luís Filipe Lages (Lages, L. F.); Paulo Rita (Rita, P.);
Document Title
FEUNL Working Paper No. 446
Year (definitive publication)
2004
Language
English
Country
Portugal
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Abstract
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