Despite the previous research about change and practices it remains a conundrum how changes emerge in praxis and how they radiate to the field. To address these matters, we followed a case organization that despite being subject to control requirements from another has made changes to practices, which afterwards have radiated to the field. A practice-driven institutional backing is adopted to ground this in-depth case study in the examination of a car dealer for a multinational car brand. Evidence was collected through interviews and complemented with diverse documentation and direct observation. The case encountered has allowed us to comply with previous calls for research connecting practice, organization and organizational field. Ultimately, change on the three innovative practices found appeared through the force of practical concerns that led to operational situated solutions, which were spread across the organisational network. This was documented through managers’ practice of visiting the company and then, through their organisational coordination actions. They acted as mediators in changing the toolkit of practices affecting the related elements of the organisational field. These are important contributions of our study together with a theoretical approach that connects institutional theory and practice to a level of transposition of changes to an organisational field/network.

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Practice Variation,Change,Practice theory,Institutional theory,Practice-driven institutionalism,Case Study

• Economia e Gestão - Ciências Sociais