I am currently pursuing a Doctorate in Business Administration (DBA) at ISCTE – Instituto Universitário de Lisboa, focusing on enhancing the business models of digital health interventions under the supervision of Professor Raul Laureano and Professor André Lourenço. I also serve as a research assistant at the Business Research Unit (BRU-ISCTE), specifically within the Data Analytics group, and have experience as a teaching assistant for Statistics 2 with Professor Patrícia Filipe for master’s students, using SPSS.

I hold both a bachelor’s and a master’s degree in Biomedical Engineering, specializing in image and signal processing. My projects have included the automated detection of retinopathy using MATLAB and leveraging chaotic features of EEG signals for autism detection using genetic algorithms. To complement my technical expertise, I pursued an MBA, acquiring a solid foundation in strategic management, financial analysis, and healthcare economics.

With over nine years of experience in the medical device industry, I have been actively involved in implementing high-tech technologies, conducting clinical validation, ensuring regulatory compliance, and facilitating market adoption. My hands-on experience also includes training physicians and addressing the challenges of translating research into clinical practice.

My research interests lie at the intersection of artificial intelligence (AI), machine learning (ML), and healthcare management, with a focus on improving healthcare delivery, reducing costs, and increasing value for both patients and stakeholders. I explore how these technologies can enhance patient outcomes, optimize healthcare expenditures, and support evidence-based decision-making. Through comprehensive clinical and economic evaluations, my work provides insights that inform healthcare policies, investment decisions, and strategic planning, ensuring that innovative medical technologies are both clinically effective and economically sustainable.

My PhD thesis focuses on deploying digital twins in the business models of digital health interventions. In collaboration with CardioID, a Portuguese company specializing in advanced ECG analytics for early detection and risk assessment of cardiovascular diseases, and Santa Marta Hospital, this project aims to enhance adoption and acceptance of digital health interventions, reduce costs, address regulatory limitations and data privacy concerns, and increase overall value.

I am the recipient of a grant from ISCTE Business School supporting the development of my academic and research skills.