Nuno António holds a PhD degree in Computer Science by ISCTE-IUL, a Masters in Hotel Administration and Management by the School of Management, Hospitality and Tourism of the University of the Algarve, and a degree in Software Engineering by ISMAT. His research interests are related to the application of Data Science, Machine Learning, Text Mining, Data Mining, and Big Data in hospitality and tourism, retail, health, and other domains. His work has been published in major scientific journals and conferences, including International Journal of Contemporary Hospitality Management, Cornell Hospitality Quarterly, Journal of Travel Research, Information Technology & Tourism, Data Science Journal, IEEE ICMLA, among others. He is actually Chief Technology Officer at Itbase/WareGuest, a company specialized in the development of software and decision support systems for the hospitality and retail industries. Additionally, he is an invited lecturer of Machine Learning, Big Data, and Business Analytics courses in Nova IMS, ISCTE-IUL, and the University of the Algarve. Nuno is certified in Business Intelligence, specialization of Business Analytics by TDWI – The Data-Warehousing Institute. He is certified as ScrumMaster and member of the Scrum Alliance and, he is also certified as Project Management Associate by IPMA - International Project Management Association.