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The publication can be exported in the following formats: APA (American Psychological Association) reference format, IEEE (Institute of Electrical and Electronics Engineers) reference format, BibTeX and RIS.

Export Reference (APA)
Branca, G., Nascimento, J. & Loureiro, S. M. C. (2024). Sustainability cues in fashion: Practitioners’ and consumers’ perspectives. In Roland T. Rust (Ed.), Global Fashion Management Conference Proceeding. (pp. 457-461). Milão: Global Alliance of Marketing and Management Associations.
Export Reference (IEEE)
G. Branca et al.,  "Sustainability cues in fashion: Practitioners’ and consumers’ perspectives", in Global Fashion Management Conf. Proceeding, Roland T. Rust, Ed., Milão, Global Alliance of Marketing and Management Associations, 2024, pp. 457-461
Export BibTeX
@inproceedings{branca2024_1764918733085,
	author = "Branca, G. and Nascimento, J. and Loureiro, S. M. C.",
	title = "Sustainability cues in fashion: Practitioners’ and consumers’ perspectives",
	booktitle = "Global Fashion Management Conference Proceeding",
	year = "2024",
	editor = "Roland T. Rust",
	volume = "",
	number = "",
	series = "",
	doi = "10.15444/GFMC2024.05.07.01",
	pages = "457-461",
	publisher = "Global Alliance of Marketing and Management Associations",
	address = "Milão",
	organization = "",
	url = "http://gfmcproceedings.net/html/sub3_01.html?code=434612"
}
Export RIS
TY  - CPAPER
TI  - Sustainability cues in fashion: Practitioners’ and consumers’ perspectives
T2  - Global Fashion Management Conference Proceeding
AU  - Branca, G.
AU  - Nascimento, J.
AU  - Loureiro, S. M. C.
PY  - 2024
SP  - 457-461
SN  - 2288-825X
DO  - 10.15444/GFMC2024.05.07.01
CY  - Milão
UR  - http://gfmcproceedings.net/html/sub3_01.html?code=434612
AB  - This research examines the alignment between fashion practitioners’ and consumers’
perceptions of sustainability cues in the fashion industry by employing qualitative
techniques. The findings reveal some divergences between their perspectives, underscoring
the industry’s challenge in effectively communicating and integrating sustainability into
the fashion narrative, to better align with consumer expectations. 
ER  -