Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Inês Antunes, Martinez, L. M. & Martinez, L. (2022). The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior. Revista Brasileira de Marketing,. https://doi.org/10.5585/remark.v21i3.19997
Exportar Referência (IEEE)
I. Antunes et al.,  "The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior", in Revista Brasileira de Marketing, 2022
Exportar BibTeX
@article{antunes2022_1789161725173,
	author = "Inês Antunes and Martinez, L. M. and Martinez, L.",
	title = "The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior",
	journal = "Revista Brasileira de Marketing",
	year = "2022",
	volume = "",
	number = "",
	doi = "10.5585/remark.v21i3.19997",
	url = "https://doi.org/10.5585/remark.v21i3.19997"
}
Exportar RIS
TY  - JOUR
TI  - The effectiveness of sales promotion techniques on the millennial consumers’ buying behavior
T2  - Revista Brasileira de Marketing
AU  - Inês Antunes
AU  - Martinez, L. M.
AU  - Martinez, L.
PY  - 2022
SN  - 2177-5184
DO  - 10.5585/remark.v21i3.19997
UR  - https://doi.org/10.5585/remark.v21i3.19997
ER  -