Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Langaro, D., Salgueiro, M.F. & Rita, P. (2015). Proposing a new construct to measure the effectiveness of brands operating in Social Networking Sites. International Conference on Innovation, Entrepreneurship in Marketing and Consumer Behavior - ICIEMC. 162-172
Exportar Referência (IEEE)
D. Langaro et al.,  "Proposing a new construct to measure the effectiveness of brands operating in Social Networking Sites", in Int. Conf. on Innovation, Entrepreneurship in Marketing and Consumer Behavior - ICIEMC, Aveiro, pp. 162-172, 2015
Exportar BibTeX
@misc{langaro2015_1734885516534,
	author = "Langaro, D. and Salgueiro, M.F. and Rita, P.",
	title = "Proposing a new construct to measure the effectiveness of brands operating in Social Networking Sites",
	year = "2015",
	howpublished = "Ambos (impresso e digital)",
	url = ""
}
Exportar RIS
TY  - CPAPER
TI  - Proposing a new construct to measure the effectiveness of brands operating in Social Networking Sites
T2  - International Conference on Innovation, Entrepreneurship in Marketing and Consumer Behavior - ICIEMC
AU  - Langaro, D.
AU  - Salgueiro, M.F.
AU  - Rita, P.
PY  - 2015
SP  - 162-172
CY  - Aveiro
ER  -