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Loureiro, S. M. C. & Fialho, A. F. (2017). The role of intrinsic in-flight cues in relationship quality and behavioural intentions: segmentation in low-mindful and mindful passengers. Journal of Travel and Tourism Marketing. 34 (7), 948-962
S. M. Loureiro and A. F. Fialho, "The role of intrinsic in-flight cues in relationship quality and behavioural intentions: segmentation in low-mindful and mindful passengers", in Journal of Travel and Tourism Marketing, vol. 34, no. 7, pp. 948-962, 2017
@article{loureiro2017_1724525082350, author = "Loureiro, S. M. C. and Fialho, A. F.", title = "The role of intrinsic in-flight cues in relationship quality and behavioural intentions: segmentation in low-mindful and mindful passengers", journal = "Journal of Travel and Tourism Marketing", year = "2017", volume = "34", number = "7", doi = "10.1080/10548408.2016.1251871", pages = "948-962", url = "http://www.tandfonline.com/doi/full/10.1080/10548408.2016.1251871" }
TY - JOUR TI - The role of intrinsic in-flight cues in relationship quality and behavioural intentions: segmentation in low-mindful and mindful passengers T2 - Journal of Travel and Tourism Marketing VL - 34 IS - 7 AU - Loureiro, S. M. C. AU - Fialho, A. F. PY - 2017 SP - 948-962 SN - 1054-8408 DO - 10.1080/10548408.2016.1251871 UR - http://www.tandfonline.com/doi/full/10.1080/10548408.2016.1251871 AB - The current study quantifies the relationship between intrinsic in-flight cues, passenger satisfaction, affective commitment, trust, and behavioural intentions in passengers travelling in low-cost carriers and legacy airlines. As far as we know, this is the first attempt to employ a multi-group analysis to test (1) if passengers in low-cost carriers and legacy airlines, and also (2) if the group of mindful passengers and the group of less mindful ones, have significantly different perceptions about flights in Europe. A total of 304 cases of legacy airlines and low-cost carriers were used in data analysis. Overall, affective commitment and trust are mainly triggered by in-flight ambience and space/function. Satisfaction and affective commitment play a more important role in behavioural intentions. As expected, the findings do not reveal significant differences associated with the paths between low-cost carriers and legacy airlines in short-haul flights in Europe. Nevertheless, compared with less mindful passengers, mindful ones tend to be more critical about in-flight attributes and do not easily develop a committed relationship. ER -