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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA)
Lebres, I., Rita, P., Moro, S. & Ramos, P. (2018). Factors determining player drop-out in Massive Multiplayer Online Games. Entertainment Computing. 26, 153-162
Exportar Referência (IEEE)
I. Lebres et al.,  "Factors determining player drop-out in Massive Multiplayer Online Games", in Entertainment Computing, vol. 26, pp. 153-162, 2018
Exportar BibTeX
@article{lebres2018_1711673603411,
	author = "Lebres, I. and Rita, P. and Moro, S. and Ramos, P.",
	title = "Factors determining player drop-out in Massive Multiplayer Online Games",
	journal = "Entertainment Computing",
	year = "2018",
	volume = "26",
	number = "",
	doi = "10.1016/j.entcom.2018.02.010",
	pages = "153-162",
	url = "https://www.sciencedirect.com/science/article/pii/S1875952117300770?via%3Dihub"
}
Exportar RIS
TY  - JOUR
TI  - Factors determining player drop-out in Massive Multiplayer Online Games
T2  - Entertainment Computing
VL  - 26
AU  - Lebres, I.
AU  - Rita, P.
AU  - Moro, S.
AU  - Ramos, P.
PY  - 2018
SP  - 153-162
SN  - 1875-9521
DO  - 10.1016/j.entcom.2018.02.010
UR  - https://www.sciencedirect.com/science/article/pii/S1875952117300770?via%3Dihub
AB  - A large number of people worldwide play free-to-play Massive Multiplayer Online Games (MMOGs) on a regular basis. Considering the significant amount of investment required in the early phases of game development, product managers aiming to quickly attract players deploy several in-game premium features which can be purchased by players willing to leverage their gaming experience. When the gap of advantage between premium and non-premium players is quite noticeable, it may lead to the lack of game fairness, resulting in players dropping out. This study aims at understanding the relevance of the drop-out factors that can be controlled by product managers, with an emphasis on game fairness when compared to other factors. A survey was sent to English-speaking communities of a MMOG. Results show that 53.9% of the variation in dropping-out is explained by the significant predictors analyzed: latency/performance issues, in-game features, community, service/support team and game fairness. Latency/performance issues and game fairness are the most relevant drop-out factors. By focusing on drop-out factors that can be controlled by product managers, this research contributes for decision making in the development of free-to-play MMOGs.
ER  -