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Esperança, J. & MA Gulamhussen (2001). (Re)Testing the 'follow the customer' hypothesis in multinational bank expansion. Journal of Multinational Financial Management. 11 (3), 281-293
J. P. Esperança and M. A. Gulamhussen, "(Re)Testing the 'follow the customer' hypothesis in multinational bank expansion", in Journal of Multinational Financial Management, vol. 11, no. 3, pp. 281-293, 2001
@article{esperança2001_1734884713261, author = "Esperança, J. and MA Gulamhussen", title = "(Re)Testing the 'follow the customer' hypothesis in multinational bank expansion", journal = "Journal of Multinational Financial Management", year = "2001", volume = "11", number = "3", doi = "10.1016/S1042-444X(01)00027-5", pages = "281-293", url = "http://www.sciencedirect.com/science/article/pii/S1042444X01000275" }
TY - JOUR TI - (Re)Testing the 'follow the customer' hypothesis in multinational bank expansion T2 - Journal of Multinational Financial Management VL - 11 IS - 3 AU - Esperança, J. AU - MA Gulamhussen PY - 2001 SP - 281-293 SN - 1042-444X DO - 10.1016/S1042-444X(01)00027-5 UR - http://www.sciencedirect.com/science/article/pii/S1042444X01000275 AB - Theory suggests that multinational banks follow their corporate and non-corporate customers. Previous empirical studies have tested the hypothesis that multinational banks follow their corporate customers. This study bridges a gap between the theory and previous empirical studies by testing the hypothesis that multinational banks also follow their non-corporate customers. We accomplish the purpose by empirically testing a model of the effect of home country factors on multinational bank expansion. Our results support the hypothesis that multinational banks also follow their non-corporate customers. ER -