Exportar Publicação

A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Costa, R. L. da., Pereira, L. F., Dias, Á. L. & Gonçalves, R. (2020). Engage customers in co-creation: Is critical for projects success. Journal of Modern Project Management. 8 (2), 65-73
Exportar Referência (IEEE) 
R. J. Costa et al.,  "Engage customers in co-creation: Is critical for projects success", in Journal of Modern Project Management, vol. 8, no. 2, pp. 65-73, 2020
Exportar BibTeX 
@article{costa2020_1714736501381,
	author = "Costa, R. L. da. and Pereira, L. F. and Dias, Á. L. and Gonçalves, R.",
	title = "Engage customers in co-creation: Is critical for projects success",
	journal = "Journal of Modern Project Management",
	year = "2020",
	volume = "8",
	number = "2",
	doi = "10.19255/JMPM02405",
	pages = "65-73",
	url = "https://www.journalmodernpm.com/index.php/jmpm/index"
}
Exportar RIS 
TY  - JOUR
TI  - Engage customers in co-creation: Is critical for projects success
T2  - Journal of Modern Project Management
VL  - 8
IS  - 2
AU  - Costa, R. L. da.
AU  - Pereira, L. F.
AU  - Dias, Á. L.
AU  - Gonçalves, R.
PY  - 2020
SP  - 65-73
SN  - 2317-3963
DO  - 10.19255/JMPM02405
UR  - https://www.journalmodernpm.com/index.php/jmpm/index
AB  - The consultancy projects are a must-have in a pandemic context. Companies need to change or convert their
business model and reinvent themselves; otherwise they lose competitive advantages. These kinds of changes are structural in the core business and mostly in the value chain, so their success is critical for the business continuity and company existence. This research aims to understand the importance of including customers in the development of new methods and processes that lead to better solutions for problems detected and at what stages of development of a management consulting project should they intervention. Findings show that customers are an integral part of the operational solution and should, therefore, cooperate in all stages of the process, since the moment of needs assessment, until the implementation
ER  -