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A publicação pode ser exportada nos seguintes formatos: referência da APA (American Psychological Association), referência do IEEE (Institute of Electrical and Electronics Engineers), BibTeX e RIS.

Exportar Referência (APA) 
Santos, R. & Alturas, B. (2022). Factors influencing consumers to shop online for computer/telecommunications equipment. In Reis, J. L., Peter, M. K., Cayolla, R., and Bogdanović, Z. (Ed.), Marketing and Smart Technologies. Smart Innovation, Systems and Technologies. (pp. 595-605). La Laguna: Springer Singapore.
Exportar Referência (IEEE) 
R. Santos and B. A. Alturas,  "Factors influencing consumers to shop online for computer/telecommunications equipment", in Marketing and Smart Technologies. Smart Innovation, Systems and Technologies, Reis, J. L., Peter, M. K., Cayolla, R., and Bogdanović, Z., Ed., La Laguna, Springer Singapore, 2022, vol. 280, pp. 595-605
Exportar BibTeX 
@inproceedings{santos2022_1714127375337,
	author = "Santos, R. and Alturas, B.",
	title = "Factors influencing consumers to shop online for computer/telecommunications equipment",
	booktitle = "Marketing and Smart Technologies. Smart Innovation, Systems and Technologies",
	year = "2022",
	editor = "Reis, J. L., Peter, M. K., Cayolla, R., and Bogdanović, Z.",
	volume = "280",
	number = "",
	series = "",
	doi = "10.1007/978-981-16-9272-7_48",
	pages = "595-605",
	publisher = "Springer Singapore",
	address = "La Laguna",
	organization = "",
	url = "https://link.springer.com/book/10.1007/978-981-16-9272-7"
}
Exportar RIS 
TY  - CPAPER
TI  - Factors influencing consumers to shop online for computer/telecommunications equipment
T2  - Marketing and Smart Technologies. Smart Innovation, Systems and Technologies
VL  - 280
AU  - Santos, R.
AU  - Alturas, B.
PY  - 2022
SP  - 595-605
SN  - 2190-3018
DO  - 10.1007/978-981-16-9272-7_48
CY  - La Laguna
UR  - https://link.springer.com/book/10.1007/978-981-16-9272-7
AB  - The Internet has become a constant presence in citizens’ lives, and this has led to great changes in what is concerned with their way to buy products. The possibility of buying all kinds of items online is particularly useful because there is no need to leave the comfort of their houses. In this study, we intend to understand which are the aspects that influence the consumers to buy computer equipment and telecommunications in virtual stores. After a literature review in order to know the actual paradigm of the theme, and with the aim to determine the users’ opinion, a survey was developed, which was distributed by email and within the social networks. Then the data was processed with SPSS, and it was obtained three main categories: Conditions and Images, Products and Deliveries, and finally, Website design/usability.
ER  -