Talk
Comparison of Visitor Segments to National Parks: the Advantages of Model Structure Segmentation to Marketing
Elizabeth Reis (Elisabeth de Azevedo Reis); Catarina Marques (Marques, C.);
Event Title
18th International Conference on Recent Advances in Retailing and Consumer Services Science (EIRASS 2011)
Year (definitive publication)
2011
Language
English
Country
United States of America
More Information
--
Abstract
--
Acknowledgements
--
Keywords
--