Publication in conference proceedings
Comparison of Visitor Segments to National Parks: the Advantages of Model Structure Segmentation to Marketing
Elizabeth Reis (Elisabeth de Azevedo Reis); Catarina Marques (Marques, C.);
Proceedings of the 18th International Conference on Recent Advances in Retailing and Consumer Services Science (EIRASS 2011)
Year (definitive publication)
2011
Language
English
Country
United States of America
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Abstract
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Acknowledgements
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Keywords
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