Talk
Customer multichannel profiling in the post-purchase phase in the insurance industry
Ilaria Della Pozza (Dalla Pozza, I.); Ana Brochado (Brochado, A.); Ram Gopal (Gopal, R.); lionel Texier (Texier, L.);
Event Title
The Second International Conference for Marketing in the Insurance Industry
Year (definitive publication)
2016
Language
English
Country
France
More Information
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Abstract
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