Publication in conference proceedings
Effects of customer value on internet banking corporate reputation and satisfaction: a comparative study in Portugal and Austria
Sandra Loureiro (Loureiro, S.M.C.); Eva Lienbacher (Lienbacher, E.); Eva Walter (Walter, E.);
Global Marketing Conference-Marketing in a Turbulent Environment
Year (definitive publication)
2010
Language
English
Country
Japan
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Abstract
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