How artificial intelligence tools influence customer experience and avoidance of similarity

Ciência-IUL Talks Talk Detailed Description

Talk

Mónica Mendes Ferreira (Ferreira, Mónica Mendes); Sandra Loureiro (Loureiro, S. M. C.); Ricardo Godinho Bilro (Bilro, R.G.);

Event Title

Global Marketing Conference - GAMMA

Year (definitive publication)

2023

Language

English

Country

Republic of Korea

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(Last checked: 2023-12-23 20:49)

Abstract

Acknowledgements

Keywords

Publication Identifiers

Ciência-IUL ID

ci-pub-98927

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