Talk
Last Christmas I gave you my heart" - Gift-receiving and Identity -threat: Disposition as a coping strategy
Cristina Cardigo (Cardigo, C.); Paulo Rita (Rita, P.);
Event Title
European Marketing Academy, (Doctoral Colloquium)
Year (definitive publication)
2012
Language
English
Country
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More Information
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Abstract
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Acknowledgements
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Keywords
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Publication Identifiers
ci-pub-9961
Other Publication Details
Yes
Printed
Conference
European
Oral Presentation