Talk
Portuguese media startups lead in innovation and get closer to audiences
Miguel Crespo (Crespo, M.); Miguel Paisana (Paisana, M.); Ana Pinto Martinho (Pinto-Martinho, A.); Caterina Foa (Foá, C.); Pedro Caldeira Pais (Pais, Pedro Caldeira);
Event Title
Broadcast Education Association 2022 Conference
Year (definitive publication)
2022
Language
English
Country
United States of America
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Abstract
Innovation plays a significant role in the evolution and consolidation of any media landscape. Despite their smaller size and influence when compared to historic and legacy brands, news media startups form a unique ecosystem for innovation, materialized by a wide range of journalistic, managerial, and business practices. Whether by the adoption of different business models, unique strategies of financing journalism, new ways of producing content or targeting niche audiences, the Portuguese news media startup scene is challenging industry standards and setting new benchmarks for the sector as a whole, legacy brands included.
Acknowledgements
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Keywords
innovation,news media,startups,business models
Fields of Science and Technology Classification
  • Media and Communications - Social Sciences
Publication Identifiers
ci-pub-88798
Other Publication Details
Yes
Las Vegas
Conference
International
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