Positioning as Strategic Balance: The Case of Complementary and Alternative Medicine (CAM),
Event Title
17th World Marketing Congress, Academy of Marketing Science
Year (definitive publication)
2014
Language
English
Country
Peru
More Information
--
Web of Science®
This publication is not indexed in Web of Science®
Scopus
This publication is not indexed in Scopus
Google Scholar
This publication is not indexed in Google Scholar
This publication is not indexed in Overton
Abstract
--
Acknowledgements
--
Keywords