Book chapter
Un-mastering life: Law, value and locality in natural wine ontology
Andrea Pavoni (Pavoni, A.);
Book Title
Uncorked: Negotiating science and belief in the natural wine movement
Year (definitive publication)
2025
Language
English
Country
Switzerland
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Abstract
The chapter attends to the epistemological and ontological premises that feed natural wine and its ethical potentials. Wine, I argue, poses a fundamental problem: how to articulate the relationship between land, life, and value in its production and consumption. In capitalist modernity, this problem has been framed as one of controlling “natural limitations” via law, science, and technology. This model is reproduced, significant differences notwithstanding, in contemporary ‘conventional’ winemaking, whether brand- or terroir-oriented. Natural wine, I suggest, provides an ingenious reformulation of this problem. To expose this point, I mobilise the notions of soil, vitality, and ‘surplus-value of life’, and compare the nonconventional approaches to normativity of medieval monasticism and First Nations ontologies. The text ends by wondering whether the current debate on natural wine certification may have a deeper significance than is usually thought.
Acknowledgements
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Keywords
Capitalist modernity,Ecological ethics,Multispecies locality,Ontology of wine,Value of natural wine
Funding Records
Funding Reference Funding Entity
PTDC/GES-URB/1053/2021 Fundação para a Ciência e a Tecnologia
CEECINST/00066/2018/ CP1496/CT0001 Fundação para a Ciência e a Tecnologia
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