Using Fuzzy Cognitive Maps to Detect “Hidden” Causal-Effect Relationships Among Key Determinants of Bank Customer Loyalty

Ciência-IUL Publications Publication Detailed Description

Publication in conference proceedings

Fernando Ferreira (Ferreira, F.); João José Matos Ferreira (Ferreira, J.); Cristina Fernandes (Fernandes, C.); Ieva Meidute-Kavaliauskiene (Meidute-Kavaliauskiene, I.); Marjan Jalali (Jalali, M.);

Proceedings of the 4th INBAM Annual Conference

Year (definitive publication)

2014

Language

English

Country

Spain

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(Last checked: 2024-11-18 01:00)

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Ciência-IUL ID

ci-pub-18658

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