Publication in conference proceedings
Web site brand image, relationship, and credibility as determinants of e-shopper loyalty
Sandra Loureiro (Loureiro, S.M.C.); Silvina Santana (Santana, S.);
9th International EMAC Conference-The six senses: the essentials of marketing
Year (definitive publication)
2010
Language
English
Country
Denmark
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Abstract
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Acknowledgements
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Keywords
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