Lista de Comunicações

Esta é a lista das comunicações mais recentes. Para saber mais detalhes sobre uma comunicação, clique no seu título.

Ano Autores Título Apresentada em...
2018 Renzi, M.F.; Loureiro, S. M. C.; Toni, M.; Panchapakesan, P.; Relationship between destination affect and intention to visit: the case of destination dislike 47th International EMAC conference-People Make Marketing
2018 Loureiro, S. M. C.; Bilro, R.G.; How Can Stimuli and Emotions Help Increase Brand Advocacy 21st World Marketing Congress of the Academy of Marketing Science
2018 Bilro, R.G.; Loureiro, S. M. C.; M. I. Marques; Online brand communities: when consumers are negatively engaged 21st World Marketing Congress of the Academy of Marketing Science
2018 Loureiro, S. M. C.; Eduardo Moraes Sarmento; The role of word-of-mouth and celebrity endorsement in online consumer-brand relationship: the context of instagram GAMMA-Global Marketing Conference-Bridging Asia and the World: Searching for Academic Excellence and Best Practice in Marketing and Management
2018 Loureiro, S. M. C.; Lopes, J.; Corporate social responsibility initiatives influence customer awareness and empowerment GAMMA-Global Marketing Conference-Bridging Asia and the World: Searching for Academic Excellence and Best Practice in Marketing and Management
2018 Pinto, L.; Loureiro, S. M. C.; Rita, P.; Eduardo Moraes Sarmento; Exploring how brands create and maintain online relationships through their websites, facebook and instagram brand pages GAMMA-Global Marketing Conference-Bridging Asia and the World: Searching for Academic Excellence and Best Practice in Marketing and Management
2018 Loureiro, S. M. C.; Artificial Intelligence for Tourism and Hospitality BU Artificial Intelligence for Tourism and Hospitality
2018 Loureiro, S. M. C.; Tertulia 'Now we have more tourists? Now we have more tourists
2018 Loureiro, S. M. C.; Research Seminars associated to BRU-IUL Research Seminars associated to BRU-IUL
2018 Loureiro, S. M. C.; Research Seminars associated to PhD Tourism Management: doctoral days Research Seminars associated to PhD Tourism Management: doctoral days