The overall objective of the European project 4H-CREAT is to improve cooperation between public, private and research and development (R&D) actors in order to foster innovation, capacity building and innovation knowledge in the cultural and creative small and medium-sized enterprises (SMEs). Specifically, the project will develop several activities, including a transnational knowledge transfer model, to facilitate the application of R&D results to SMEs in the cultural and creative industries, thus promoting innovation through the collaborative paradigm of the four-helix, which involves the participation of end users through co-creation and co-design processes.   Co-financed by the European Regional Development Fund (ERDF), through the INTERREG Atlantic Area Cooperation Program 2014-2020, and with a total budget of € 1,749,825, the 4H-CREAT project has an European partnership consisting of seven institutions: Glasgow Caledonian University (Parceiro líder), ISCTE – Instituto Universitário de Lisboa (DINÂMIA’CET), Cámara Oficial de Comercio, Industria y Navegación de Sevilla, Etablissement Public d’Aménagement Bordeaux - Euratlantique, Laval Mayenne Technopole, Limerick Institute of Technology, and Fundación Municipal de Cultura del Ayuntamiento de Avilés.

CREATOUR is an incubator/demonstration and multidisciplinary research initiative, supporting collaborative research processes. The three-year project aims to connect the cultural/creative and tourism sectors through the development of an integrated research and application approach to catalyzing creative tourism in small cities and rural areas throughout Portugal.Creative tourism involves active learning experiences enabling self-expression and creative skill development, with a more extensive relationship between tourism and creative industries emerging, and with platforms making the distribution of this content possible. An essential feature in this process is the firm link of creativity to place and its embeddedness in the local milieu, promoting the visitor an immersion experience within the local culture and local institutions and generating economic and social added value to the region.