Isabel Soromenho Sequeira
Professora Auxiliar Convidada Department of Marketing, Operation and Management (IBS)
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CIÊNCIAVITAE
Academic Qualifications
University/Institution Type Degree Period
ISCTE-Instituto Universitario de Lisboa
BRU - Portugal - Lisboa
PhD Gestão - especialização em Marketing 2019 - 2022
Research Interests
Integrated Marketing Communication; Brand Storytelling; Pharmaceutical and Healthcare Industry
Fields of Science and Technology Classification
Economics and Business Social Sciences