Português
Ciência-IUL
Publications
Publication Detailed Description
A Model Structure Approach for Market Segmentation: A Comparison to traditional clustering methods
Proceedings of the 41st Conference of the European Marketing Academy (EMAC 2012)
Year (definitive publication)
2012
Language
English
Country
Portugal
More Information
--
Web of Science®
This publication is not indexed in Web of Science®
Scopus
This publication is not indexed in Scopus
Google Scholar
This publication is not indexed in Google Scholar
Abstract
--
Acknowledgements
--
Keywords
--
Associated Records
This publication is associated with the following record:
