Português
Ciência-IUL
Publications
Publication Detailed Description
Effect of consumer perceptions of web site brand personality and web site brand association on web site brand image
Book Title
Classification as a Tool for Research - Studies in Classification, Data Analysis, and Knowledge Organization
Year (definitive publication)
2010
Language
English
Country
Germany
More Information
Web of Science®
This publication is not indexed in Web of Science®
Scopus
Google Scholar
Abstract
--
Acknowledgements
--
Keywords
