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Publication Detailed Description
Improving concept development success rates by effective redesign of internal collaborative processes
Proceedings of 27th EurOMA
Year (definitive publication)
2020
Language
English
Country
United Kingdom
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Abstract
This applied research introduces a technique to increase projects’ success concerning future concepts in high-tech companies. Research questions, “how to select, develop and
evaluate future business opportunities”, were addressed by an innovative framework and
financial analysis best practices. Scope is delimited to the planning stage of New Product
Development (NPD) process to transform opportunities into structured justified projects.
An exploratory qualitative case study was chosen to conduct empirical, abductive research, identifying as failure root causes: no inter-departmental support/communication,
inadequate process handover. Results discussion confirmed the framework, upgraded by
collaborative knowledge-diffusion management, as a NPD research contribution.
Acknowledgements
This applied research is sponsored by Festo SE & Co. KG, a world-leading German
control and automation engineering corporation. We are very thankful for the opportunity
to pursue it and for all the support we had.
Keywords
Collaborative new product development (NPD),Process design,Communication and knowledge diffusion
Fields of Science and Technology Classification
- Economics and Business - Social Sciences
Contributions to the Sustainable Development Goals of the United Nations
With the objective to increase the research activity directed towards the achievement of the United Nations 2030 Sustainable Development Goals, the possibility of associating scientific publications with the Sustainable Development Goals is now available in Ciência-IUL. These are the Sustainable Development Goals identified by the author(s) for this publication. For more detailed information on the Sustainable Development Goals, click here.
