Journalistic startups in Portugal: mapping the innovation in the product, dissemination and monetization
European Media Management Association anual conference
Journalistic startups are thriving around the world, bringing new approaches to the news media environment in terms of concepts, contents, dissemination, internal organization and business models. But the concept of startup, commonly used in the IT area (traditionally more agile in terms of innovation), is not easy to be adapted and redefined for the more traditional news media environment. All over the world, innovation is growing in the news media business, and startups are a big source for it, even if the inherent fragility of many projects don’t allow this new companies to fully accomplish all their objectives, and even when they can assure its survival after the first years of activity. This research can be very relevant to create a prospective view on the evolution of the news media business in the next years, and also to allow us to identify some trends and experiences which can be useful to other researchers work, and also for other news media companies, startups or not, to get some insights that might help to develop (or even save) their own businesses. So we did a panorama on the Portuguese journalistic startups scene, mapping the diversity of projects, goals and business models, and framed the analysis on the concepts of startup versus the classical definition of a news media, from the product to the dissemination and, of course, the monetization. The main results can contribute to try to create a structured and broader view of the journalistic startups scene in Portugal.
Classificação Fields of Science and Technology
- Ciências da Comunicação - Ciências Sociais