Ciência_Iscte
Publications
Publication Detailed Description
Public perception and social acceptance of ChatGPT among Redditors: Data-driven computationally intensive approach
Journal Title
Digital Transformation and Society
Year (definitive publication)
2026
Language
English
Country
United Kingdom
More Information
Web of Science®
This publication is not indexed in Web of Science®
Scopus
This publication is not indexed in Scopus
Google Scholar
This publication is not indexed in Google Scholar
This publication is not indexed in Overton
Abstract
Purpose
Considering the increasing debates on ChatGPT in both technological and non-technological communities, this study aims to understand the public's perceptions of this AI-powered chatbot over time and the determinants of social acceptance of this technology, without which pertinent research and practice could be impeded.
Design/methodology/approach
A data-driven computationally intensive approach was designed, based on which the ChatGPT-related posts and comments were collected from the Reddit social media platform at three different time points in recent months and years. Then, a topic modeling algorithm and two sentiment analysis techniques were employed to analyze the data. Finally, the topic modeling results were thematically analyzed.
Findings
We discovered that although Reddit users' perceptions were slightly negative toward ChatGPT a short time after its introduction, the opinions are gradually becoming positive. Moreover, it was known that the public's conversations about this new technology fall into five main topics. Furthermore, a theoretical framework was inductively developed, comprising eight propositions on the determinants of social acceptance of ChatGPT. The identified determinants include perceived anthropomorphism, personalization, expertness, trustworthiness, usefulness, risks, transparency and enjoyment.
Research limitations/implications
The findings of this research offer insightful implications for ChatGPT users and developers as well as for AI researchers, practitioners and policymakers. For instance, the findings strengthen the conversation around investing in new interface designs that introduce more human-like, personalized and enjoyable elements.
Originality/value
This is the first study to assess the temporal evolution of public perceptions regarding ChatGPT on the Reddit social media platform to the best of our knowledge.
Acknowledgements
--
Keywords
Generative artificial intelligence,ChatGPT,Social media analytics and opinion mining,Reddit,Data-driven computationally intensive theory development,Digital trace data
Fields of Science and Technology Classification
- Computer and Information Sciences - Natural Sciences
- Media and Communications - Social Sciences
- Other Social Sciences - Social Sciences
Funding Records
| Funding Reference | Funding Entity |
|---|---|
| UID/04466/2025 | Fundação para a Ciência e a Tecnologia |
Contributions to the Sustainable Development Goals of the United Nations
With the objective to increase the research activity directed towards the achievement of the United Nations 2030 Sustainable Development Goals, the possibility of associating scientific publications with the Sustainable Development Goals is now available in Ciência_Iscte. These are the Sustainable Development Goals identified by the author(s) for this publication. For more detailed information on the Sustainable Development Goals, click here.
Português