Talk
The role of consumer brand-engagement in a digital marketing era
Ricardo Godinho Bilro (Bilro, R.G.);
Event Title
Research Seminars BRU-IUL
Year (definitive publication)
2018
Language
English
Country
Portugal
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Abstract
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Acknowledgements
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Keywords
Publication Identifiers
ci-pub-61035
cv-prod-id-809878
cv-prod-id-809878
Other Publication Details
Yes
Digital
Lisboa
Workshop
National
Invited Talk