Scientific journal paper Q2
Transhumanism and engagement-facilitating technologies in society
João Guerreiro (Guerreiro, J.); Sandra Loureiro (Loureiro, S. M. C.); Jaime Romero (Romero, J.); Omar Itani (Itani, O.); Sara Eloy (Eloy, S.);
Journal Title
Journal of Promotion Management
Year (definitive publication)
2022
Language
English
Country
United Kingdom
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Times Cited: 9

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Abstract
Transhumanism is a movement that explores the possibilities that arise from integrating technology in the human body. Neurostimulators and smart prosthetics are some of the technologies that may soon change the way Humans interact with their surrounding environment and enhance their well-being. The current paper presents a framework for stakeholder well-being through transhumanism and engagement-facilitating technologies on four major blocks, namely: reality-virtuality continuum as stimuli, from stimuli to adoption of transhumanism at individual level, stakeholder engagement and technologies at firm level and stakeholder well-being and technologies. Finally, we propose a future research agenda for exploring such changes in society.
Acknowledgements
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Keywords
Engagement-facilitating technologies,Reality-virtuality continuum,Stakeholder engagement,Stakeholder well-being,Transhumanism
  • Economics and Business - Social Sciences
Funding Records
Funding Reference Funding Entity
UIDB/00315/2020 Fundação para a Ciência e a Tecnologia
UIDB/04466/2020 Fundação para a Ciência e a Tecnologia

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