Talk
Using Fuzzy Cognitive Maps to Detect “Hidden” Causal-Effect Relationships Among Key Determinants of Bank Customer Loyalty
Fernando Ferreira (Ferreira, F.); João José Matos Ferreira (Ferreira, J.); Ieva Meidute-Kavaliauskiene (Meidute-Kavaliauskiene, I.); Marjan Jalali (Jalali, M.);
Event Title
4th INBAM Annual Conference
Year (definitive publication)
2014
Language
English
Country
Italy
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Abstract
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Acknowledgements
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Keywords
Publication Identifiers
ci-pub-19869
Other Publication Details
Yes
Other
Conference
International
Oral Presentation