Talk
From theory to plate: Developing a stakeholder’s engagement model within a social marketing strategy to promote the adherence of the Mediterranean diet in higher education
Sandra Gomes (Gomes, S.); Mafalda Nogueira (Nogueira, M.); Claúdia Viegas (Claúdia Viegas); Beatriz Neto (Neto, B.); Marija Cerjak (Cerjak, M.); Ivica Faletar (Faletar); Marília Prada (Prada, M.); Cristiane Souza (Souza, C.); Derya Dikmen (Dikmen, D.); Zvonimir Šatalić (Šatalić, S.); Sanja Vidacek Filipec (Vidacek Filipec, S.); Liliana Ferreira (Ferreira, L.); Ada Rocha (Rocha, A.); et al.
Event Title
23rd International Congress on Public and Nonprofit Marketing
Year (definitive publication)
2024
Language
English
Country
Portugal
More Information
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Abstract
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Acknowledgements
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Keywords
Contributions to the Sustainable Development Goals of the United Nations

With the objective to increase the research activity directed towards the achievement of the United Nations 2030 Sustainable Development Goals, the possibility of associating scientific publications with the Sustainable Development Goals is now available in Ciência_Iscte. These are the Sustainable Development Goals identified by the author(s) for this publication. For more detailed information on the Sustainable Development Goals, click here.

Good health and well-being
Quality education
Responsible consumption and production
Publication Identifiers
ci-pub-108004
Other Publication Details
Yes
Covilhã
Conference
International
Oral Presentation