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Publication Detailed Description
Winter School 2018 ISTAR-IUL Applied Transdisciplinary Research
Year (definitive publication)
2018
Language
English
Country
Portugal
More Information
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Abstract
The ongoing and future research focus on exploring how mixed realities, especially virtual
reality, may be used for changing consumers’ behaviours in complement or substituting
traditional advertising means. With this main aim the group of researchers submitted a
research proposal for FCT (call May 2017), are co-advising a master thesis and have several
targets for future research.
Acknowledgements
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Keywords
Fields of Science and Technology Classification
- Computer and Information Sciences - Natural Sciences
- Electrical Engineering, Electronic Engineering, Information Engineering - Engineering and Technology
Funding Records
| Funding Reference | Funding Entity |
|---|---|
| UID/MULTI/0446/2013 | Fundação para a Ciência e a Tecnologia |
Contributions to the Sustainable Development Goals of the United Nations
With the objective to increase the research activity directed towards the achievement of the United Nations 2030 Sustainable Development Goals, the possibility of associating scientific publications with the Sustainable Development Goals is now available in Ciência-IUL. These are the Sustainable Development Goals identified by the author(s) for this publication. For more detailed information on the Sustainable Development Goals, click here.
