Academic Management Positions
Position Unit/Area Begin Date End Date
Membro (Docente) Comissão Científica 2025-04-07 2028-04-07
Coordenador Doctorate Degree (PhD) in Management 2024-02-01 2026-01-31
Membro Ethics Committee 2023-09-21 2026-09-21
Membro Comissão Científica 2022-06-24 2025-04-07
Coordenador Doctorate Degree (PhD) in Management 2022-02-01 2024-01-31
Coordenador Doctorate Degree (PhD) in Management 2020-02-01 2022-01-31
Director [0158] Tourism Management 2019-03-08 2021-03-06
Coordenador Doctorate Degree (PhD) in Management 2018-02-01 2020-01-31
Director [0158] Tourism Management 2017-04-08 2019-03-07
Director Master Degree in Marketing 2015-02-02 2017-02-01
Director Master Degree in Marketing 2013-02-01 2015-01-31
Research Networks
Research Network Name Representative Role Period
EuroMed Research Business Institute (EMRBI) member of scientific comission Since 2010
GAMMA -Director of Portuguese Marketing & Management SBU of GAMMA (Global Alliance of Marketing and Management Associations) Director of Portuguese Marketing & Management SBU of GAMMA (Global Alliance of Marketing and Management Associations) Since 2012
AMA-American Marketing Association Faculty and researcher Since 2024
Professional Associations
Association Period
European Marketing Academy (EMAC) Since 2010
Korean Academy of Marketing Science (KAMS) Since 2010
EuroMed Academy of Business Since 2009
European Institute for Advanced in Management (EIASM) Since 2008
Ordem dos Engenheiros Since 1992
Organization/Coordination of Events
Type of Organization/Coordination Event Type Event Title Organizer Period
Member of scientific event committee Conference International conference ICMarkTech 2024 ISMAI, Universidade dos Açores 2024
Member of scientific event committee Conference 17th EuroMed Conference of the EuroMed Academy of Business Research- Global Business Transformation in a Turbulent Era EuroMed 2024
Member of scientific event committee Conference GAMMA-Fashion Global Marketing Conference 2024 Gamma 2024
Member of scientific event's organizing committee Conference International Conference on Arts and Cultural Management AIMAC AIMAC-ISCTE 2024
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Seminar meet editors 2024: invitation of Prof. Maike Andresen, John Cadogan, Mirella Kleijnen, José Fernandes da Costa Oliveira (April 2024) Iscte-BRU 2024
Member of scientific event committee Conference Advisory and Scientific Committee of the International conference ICMarkTech 2023 ISMAI 2023
Member of scientific event committee Conference 16th EuroMed Conference of the EuroMed Academy of Business Research- Business Transformation in Uncertain Global Environments Academy of Business Research 2023
Member of scientific event committee Conference GAMMA-Global Marketing Conference Gamma- Global Alliance of Marketing and Management 2023
Member of scientific event committee Conference 8th XR International conference-2023 XR-Metaverse Conference 8th XR International conference -IAITi 2023
Member of scientific event's organizing committee Debate Session How to create value in tourism through AI & XR NOVA -base Universidade Nova de Lisboa 2023
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated with BRU-IUL: invitation of Prof. Aaron Ahuvia (University of Michigan) on March 2023 Iscte-Instituto Universitário de Lisboa 2023
Member of scientific event committee Conference Advisory and Scientific Committee of the International conference ICMarkTech 2022 ISMAI 2022
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL Workshop Colloquium- Covid 19:Social Inequity Virus Socius and BRU 2022
Member of scientific event committee Conference GAMMA-Global Marketing Conference Gamma- Global Alliance of Marketing and Management Since 2022
Member of scientific event committee Conference American Marketing Association AMA Since 2022
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated with BRU-IUL: invitation of Associated Prof. Linda Hollebeek (Montpellier Business School, France) on July 2022 ISCTE-Instituto Universitário de Lisboa 2022
Coordination of scientific event (with scientific committee) at ISCTE-IUL Conference 7th XR International conference 7th XR International conference -IAITi 2022
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated with BRU-IUL: invitation of professors: Prof. Rajeev Batra (Univrsity of Michigan- USA) on April 2022 ISCTE-Instituto Universitário de Lisboa 2022
Member of scientific event committee Conference Advisory and Scientific Committee of the International conference ICMarkTech 2021 Ismai 2021
Member of scientific event committee Conference TechDiComM 2021 - Technological Strategies on Digital Communication and Marketing, in conjunction with the International Conference on Advanced Research in Technologies, Information, Innovation, and Sustainability (ARTIIS 2021) Polytechnic Institute of Leiria, Portugal 2021
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated with BRU-IUL: invitation of professor Prof. Daniela Langaro (Iscte-IUL), Prof. Enrique Bigné (Universidad de Valencia), José Manuel Verissimo (ISEG-Universidade de Lisboa) ISCTE-Instituto Universitário de Lisboa 2021
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL Conference Co-chair and organization of the 2021 Global Fashion Management Conference GAMMA-Korean Academy of Marketing Science and ISCTE-Instituto Universitário de Lisboa 2021
Member of scientific event committee Conference INVTUR University of Aveiro 2021
Coordination of scientific event (with scientific committee) at ISCTE-IUL Conference ARVR2020: 6th International AR and VR Conference ISCTE-Instituto Universitário de Lisboa 2020
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL Conference 2020 GAMMA-2020 Global Marketing Conference-TRACK CHAIR and speaker GAMMA-Korean Academy of Marketing Science 2020
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated to BRU-IUL: invitation of professor Timothy Jung-The future of AR and VR research ISCTE-Instituto Universitário de Lisboa 2020
Coordination of scientific event (with scientific committee) at ISCTE-IUL Conference ICMarkTech´20 - International Conference on Marketing and Technologies ISCTE-Instituto Universitário de Lisboa 2020
Member of scientific event committee Conference TechnologiesICMarktech'19 – International Conference on Marketing and Technologies ISMAI 2019
Coordination of scientific event (with scientific committee) at ISCTE-IUL Science Communication Session Organization of International seminar on “Cutting Edge Issues in Marketing Research by Journal Editors”. ISCTE-Instituto Universitário de Lisboa 2019
Member of scientific event committee Conference THE 12TH ANNUAL EUROMED ACADEMY OF BUSINESS CONFERENCE EMRBI BUSINESS CONFERENCE 2019
Member of scientific event's organizing committee Science Communication Session Lab III: AR (Augmented Reality) & VR (Virtual Reality) implications for Management EURAM-ISCTE 2019
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL Conference 2019 GAMMA-2019 Global Fashion Management Conference-TRACK CHAIR GAMMA-Korean Academy of Marketing Science 2019
Member of scientific event committee Conference 15th China-Europe International Symposium on Software Engineering Education NOVA University 2019
Coordination of scientific event (with scientific committee) at ISCTE-IUL Seminar or Seminar Cycle Research Seminars associated to BRU-IUL: invitation of professors Philipp Rauschnabe (full professor at Universität der Bundeswehr München) and Prof. Ana Maria Costa Soares (assistant professor Universidade do Minho) in May 10, 2019 ISCTE-Instituto Universitário de Lisboa 2019
Member of scientific event's organizing committee Seminar or Seminar Cycle Research Seminars associated to BRU-IUL: invitation of professors for two days: Prof. António Azevedo (assistant professor at University Minho, Prof. João Guerreiro (Asistant professor at ISCTE) in April, 24, 2019 ISCTE-Instituto Universitário de Lisboa 2019
Coordination of scientific event (with scientific committee) at ISCTE-IUL Conference Research Seminars associated to PhD Tourism Management, doctoral days: Prof. Eduardo Moraes Sarmento ISCTE-IUL 2018
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 11th EuroMed Conference of the EuroMed Academy of Business Research-Research Advancements in National and Global Business Theory and Practice Academy of Business Research 2018
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 2018 Global Marketing Conference-GAMMA-TRACK CHAIR Korean Academy of Marketing Science 2018
Member of scientific event's organizing committee Conference Research Seminars associated with BRU-IUL:invitation of professors, such as Prof. Avichai Shuv-Ami (Associate Professor in the Department of Marketing, School of Business Administration, Peres Academic Center in Israel) and Prof. Victoria Bellou (Associate Professor in the Department of Economics, University of Thessaly in Greece, and is a member at the Greek Open University) ISCTE-IUL 2018
Member of non-scientific event's organizing committee -- Open day for PhD in Tourism Management ISCTE-IUL 2017
Member of scientific event's organizing committee -- Research Seminars associated to BRU-IUL: invitation of professors, Prof. Hans Ruedinger Kaufmann (University of Nicosia) ISCTE-IUL 2017
Member of scientific event committee -- Research Seminars associated to BRU-IUL: invitation of professors, Prof. Tony Apéria (Stockholm University) ISCTE-IUL 2017 - 2018
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 10th EuroMed Conference of the EuroMed Academy of Business Research-GLOBAL AND NATIONAL BUSINESS THEORIES AND PRACTICE: BRIDGING THE PAST WITH THE FUTURE Academy of Business Research 2017
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 2017 Global Fashion Management Conference Korean Academy of Marketing Science 2017
Member of scientific event committee -- INVTUR University of Aveiro 2017
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 9th EuroMed Conference of the EuroMed Academy of Business Research- innovation, entrepreneurship and Digital Ecosystems Academy of Business Research 2016
Member of scientific event's organizing committee -- Tourism & Ageing Conference ISCTE-IUL 2016
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- GAMMA-Global Marketing conference Korean Academy of Marketing Science 2016
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 8th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Academy of Business Research 2015
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- GAMMA-Global Marketing conference Korean Academy of Marketing Science 2015
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL -- 7th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Academy of Business Research 2014
Member of scientific event committee Conference INVTUR University of Aveiro 2014
Member of scientific event committee Conference ORTE Conference-International Conference on Rural Tourism- Re-inventing rural tourism and the rural University of Aveiro 2013
Coordination of scientific event (with scientific committee) outside of ISCTE-IUL Conference 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business Academy of Business Research 2013
Member of scientific event committee Conference INVTUR University of Aveiro 2012
Awards
Award Description Year
Highly Cited Researcher 2024 Clarivate 2024
BRU-ISCTE RESEARCH AWARD 2023 for 6 articles: “The wow effect and behavioral intentions of tourists to astrotourism experiences: Mediating effects of satisfaction”; “Service brand coolness in the construction of brand loyalty: A self presentation theory approach”; Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects; “Past, present, and future of pro-environmental behavior in tourism and hospitality: a text mining approach”; “How augmented reality media rich 2024
BEST TRACK CHAIR AWARD in the 2024 Global Fashion Management conference for the conjoint symposium GAMMA-BRU-Iscte. 2024
Outstanding paper award 2024 for the paper published in EuroMed Journal of Business “Internet of things and consumer engagement on retail: state-of-the-art and future directions”. 2024
Five years latter (2024) latter among the five finalists of SHETH FOUNDATION/JOURNAL OF MARKETING AWARD (Journal of Marketing) 2024
Excellent Service Award 2021 Global Fashion Management Conference at Seoul-2021 KSMS International Conference for the Uncompromising Service as a Conference Co-Chair 2021
Best Reviewer Award by Psychology and Marketing for the year 2021 in recognition of an outstanding contribution to the quality of the journal 2021
Top peer reviewer 2019: ecnomics and business Publons Web of Science group 2019
Top peer reviewer 2019: cross-field Publons Web of Science group 2019
Best Conference Paper Award 2019 Global Fashion Management GAMMA 2019
Outstanding contribution in reviewing to the quality of the journal for Journal of Destination Marketing & Management since 2017 2018
Outstanding contribution in reviewing to the quality of the journal for Journal of Business Research 2018 2018
Outstanding contribution in reviewing to the quality of the journal for Electronic Commerce Research and Applications 2018 2018
Scientific Award of ISCTE-IUL 2018 2018
Outstanding contribution in reviewing to the quality of the journal for Journal of Hospitality and Tourism Management since 2017. 2018
Highly Commended paper Award for the article: “Wine prestige and experience in enhancing relationship quality and outcomes ” published in International Journal of Wine Business Research, selected by the editorial team as Highly Commended in the 2018 Emerald Literati Awards 2018
Outstanding contribution in reviewing to the quality of the journal for Journal of Reatiling and Consumer Services 2018. 2018
Certificate reviewer Awarded since December 2011 (42 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal Computers in Human Behavior 2018
Certificate reviewer Awarded since January 2013 (18 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal International Journal of Hospitality Management 2018
Certificate reviewer Awarded since December 2012 presented to Sandra Loureiro in recognition of the review contributed to the journal European Research on Management and Business Economics. 2018
Outstanding contribution in reviewing to the quality of the journal for Tourism Management 2018. 2018
Best Paper Award TomiWorld 2017 for Marketing, Promotion & Consumer Behavior to the paper “Clarifying Customer Brand Engagement Boundaries: A Systematic Literature Review Approach” 2017
Highly Commended paper in the 2017 Emerald Literati Network Awards for Excellence for paper 'Exploring behavioural branding, brand love and brand co-creation' 2017
Scientific Award of ISCTE-IUL 2017 2017
JGSMS i-10 High Citation-Impact Award 2016
Highly Commended paper Award 2016 9th EuroMed Conference and EuroMed Research Business Institute (EMRBI) “Attachment in retailing sector: retailer own-brands or manufacturer brands?”. 2016
Best Paper Award 2016- ICCMI 2016 “It is all about Exhibitionism! The fashion passionate desire of e-buyers” 2016
Outstanding contribution in reviewing to the quality of the journal for Tourism Management 2015
Scientific Award of ISCTE-IUL 2015 2015
Outstanding contribution in reviewing to the quality of the journal for International Journal of Hospitality Management 2015
Highly Commended paper Award 2014 2014
Scientific Award of ISCTE-IUL 2014 2014
Best Paper Premier Award 2012 of the Global Marketing Conference (EMAC, ANZMAC, KSMS, Japan) 2012
Scientific Editing/Reviewing Activities
Type of Activity Journal Title Journal ISSN Quartile Period Language
Member of scientific journal editing staff Tourism Review 1660-5373 Q1 (T5) Since 2024 English
Member of scientific journal editing staff International Journal of Contemporary Hospitality Management 0959-6119 Q1 (T5) Since 2024 English
Member of scientific journal editing staff Current Issues in Tourism 1368-3500 Q1 (T5) Since 2022 English
Member of scientific journal editing staff Journal of Service Theory and Practice 2055-6225 Q1 Since 2022 English
Member of scientific journal editing staff Spanish Journal of Marketing 2444-9709 Q1 Since 2021 English
Member of scientific journal editing staff The Service Industries Journal 0264-2069 Q1 Since 2021 English
Member of scientific journal editing staff International Journal of consumer Studies 1470-6431 Q2 Since 2021 English
Member of scientific journal editing staff Frontiers in Psychology 1664-1078 Q1 Since 2021 English
Member of scientific journal editing staff International journal of hospitality management 0278-4319 Q1 (T5) Since 2020 English
Member of scientific journal editing staff International Journal of Internet Marketing and Advertising 1741-8100 Q3 Since 2019 English
Member of scientific journal editing staff Journal of creative communications 0973-2594 Q2 Since 2019 English
Member of scientific journal editing staff The Journal of High Technology Management Research 1047-8310 Q2 Since 2019 English
Member of scientific journal editing staff Clothing and textiles research Journal 0887-302X Q1 Since 2019 English
Member of scientific journal editing staff Journal of promotion management 1049-6491 Q2 Since 2017 English
External Professional Activities
Employer Country Description Period
Marktest (market studies company) -- New product develop and I&D research 2007
University of Aveiro Portugal Assistant Professor (Teach and research) 2007 - 2012
University Lusófona -- Teach 1998 - 2007
Institute of Employment and Professional Training and High Education public Institutions -- teach 1991 - 2000
Other Professional Activities
Activity Type Activity Description More Info URL Period
Participation in professional events (with communication) KEYNOTE AT 7th XR conference: academics and professionals View More 2022
Participation in professional events (with communication) Guest speaker University Lusíada: Brands and artificial intelligence: new relationships -- 2022
Participation in professional events (with communication) Ação marketing estratégico com a escola Escola de Hotelaria e Turismo do Oeste e Turismo de Portugal -- 2022
Diffusion Activities
Activity Type Event Title Activity Description Year
Talk/Conference in public diffusion event Project meeting in Albania: Resseting Public presentation Platform resetlytics in the project meeting in Albania 2024
Talk/Conference in public diffusion event Presentation Project Resetting Terragona Public presentation Platform resetlytics in the project meeting with SMEs in Tarragona 2024
Talk/Conference in public diffusion event Zoom Webinar interview for University of São Paulo November 12, 2021 Zoom Webinar interview for University of São Paulo: Marcas cool 2021
Talk/Conference in public diffusion event Interview JETV "Fast Talk" Journal Económico on Branding with Journalist José Varela Rodrigues Interview JETV "Fast Talk" Journal Económico on Branding with Journalist José Varela Rodrigues 2021
Talk/Conference in public diffusion event Magazine Briefing AGOSTO 2021 AS MARCAS COOL MUDAM COM O TEMPO 2021
Talk/Conference in public diffusion event marcas Cool @ Público What makes a brand cool? "Irreverence, transgression, fleeing from the norm" 2021
Talk/Conference in public diffusion event Interview to DINHEIRO VIVO- Empresas 30 June 2021 A "coolness" é um das jogadas em que as marcas devem investir para cativar e fidelizar audiência 2021
Products
Product Type Product Title Detailed Description Year
Other Products IMOM REGISTRATION IMOM-scale to measure the level of internationalization and market orientation of an organization. 2009