| Position | Unit/Area | Begin Date | End Date |
|---|---|---|---|
| Membro (Docente) | Comissão Científica | 2025-04-07 | 2028-04-07 |
| Coordenador | Doctorate Degree (PhD) in Management | 2024-02-01 | 2026-01-31 |
| Membro | Ethics Committee | 2023-09-21 | 2026-09-21 |
| Membro | Comissão Científica | 2022-06-24 | 2025-04-07 |
| Coordenador | Doctorate Degree (PhD) in Management | 2022-02-01 | 2024-01-31 |
| Coordenador | Doctorate Degree (PhD) in Management | 2020-02-01 | 2022-01-31 |
| Director | [0158] Tourism Management | 2019-03-08 | 2021-03-06 |
| Coordenador | Doctorate Degree (PhD) in Management | 2018-02-01 | 2020-01-31 |
| Director | [0158] Tourism Management | 2017-04-08 | 2019-03-07 |
| Director | Master Degree in Marketing | 2015-02-02 | 2017-02-01 |
| Director | Master Degree in Marketing | 2013-02-01 | 2015-01-31 |
Academic Management Positions
Research Networks
| Research Network Name | Representative Role | Period |
|---|---|---|
| EuroMed Research Business Institute (EMRBI) | member of scientific comission | Since 2010 |
| GAMMA -Director of Portuguese Marketing & Management SBU of GAMMA (Global Alliance of Marketing and Management Associations) | Director of Portuguese Marketing & Management SBU of GAMMA (Global Alliance of Marketing and Management Associations) | Since 2012 |
| AMA-American Marketing Association | Faculty and researcher | Since 2024 |
Professional Associations
| Association | Period |
|---|---|
| European Marketing Academy (EMAC) | Since 2010 |
| Korean Academy of Marketing Science (KAMS) | Since 2010 |
| EuroMed Academy of Business | Since 2009 |
| European Institute for Advanced in Management (EIASM) | Since 2008 |
| Ordem dos Engenheiros | Since 1992 |
Organization/Coordination of Events
| Type of Organization/Coordination | Event Type | Event Title | Organizer | Period |
|---|---|---|---|---|
| Member of scientific event committee | Conference | International conference ICMarkTech 2024 | ISMAI, Universidade dos Açores | 2024 |
| Member of scientific event committee | Conference | 17th EuroMed Conference of the EuroMed Academy of Business Research- Global Business Transformation in a Turbulent Era | EuroMed | 2024 |
| Member of scientific event committee | Conference | GAMMA-Fashion Global Marketing Conference 2024 | Gamma | 2024 |
| Member of scientific event's organizing committee | Conference | International Conference on Arts and Cultural Management AIMAC | AIMAC-ISCTE | 2024 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Seminar meet editors 2024: invitation of Prof. Maike Andresen, John Cadogan, Mirella Kleijnen, José Fernandes da Costa Oliveira (April 2024) | Iscte-BRU | 2024 |
| Member of scientific event committee | Conference | Advisory and Scientific Committee of the International conference ICMarkTech 2023 | ISMAI | 2023 |
| Member of scientific event committee | Conference | 16th EuroMed Conference of the EuroMed Academy of Business Research- Business Transformation in Uncertain Global Environments | Academy of Business Research | 2023 |
| Member of scientific event committee | Conference | GAMMA-Global Marketing Conference | Gamma- Global Alliance of Marketing and Management | 2023 |
| Member of scientific event committee | Conference | 8th XR International conference-2023 XR-Metaverse Conference | 8th XR International conference -IAITi | 2023 |
| Member of scientific event's organizing committee | Debate Session | How to create value in tourism through AI & XR | NOVA -base Universidade Nova de Lisboa | 2023 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated with BRU-IUL: invitation of Prof. Aaron Ahuvia (University of Michigan) on March 2023 | Iscte-Instituto Universitário de Lisboa | 2023 |
| Member of scientific event committee | Conference | Advisory and Scientific Committee of the International conference ICMarkTech 2022 | ISMAI | 2022 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | Workshop | Colloquium- Covid 19:Social Inequity Virus | Socius and BRU | 2022 |
| Member of scientific event committee | Conference | GAMMA-Global Marketing Conference | Gamma- Global Alliance of Marketing and Management | Since 2022 |
| Member of scientific event committee | Conference | American Marketing Association | AMA | Since 2022 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated with BRU-IUL: invitation of Associated Prof. Linda Hollebeek (Montpellier Business School, France) on July 2022 | ISCTE-Instituto Universitário de Lisboa | 2022 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Conference | 7th XR International conference | 7th XR International conference -IAITi | 2022 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated with BRU-IUL: invitation of professors: Prof. Rajeev Batra (Univrsity of Michigan- USA) on April 2022 | ISCTE-Instituto Universitário de Lisboa | 2022 |
| Member of scientific event committee | Conference | Advisory and Scientific Committee of the International conference ICMarkTech 2021 | Ismai | 2021 |
| Member of scientific event committee | Conference | TechDiComM 2021 - Technological Strategies on Digital Communication and Marketing, in conjunction with the International Conference on Advanced Research in Technologies, Information, Innovation, and Sustainability (ARTIIS 2021) | Polytechnic Institute of Leiria, Portugal | 2021 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated with BRU-IUL: invitation of professor Prof. Daniela Langaro (Iscte-IUL), Prof. Enrique Bigné (Universidad de Valencia), José Manuel Verissimo (ISEG-Universidade de Lisboa) | ISCTE-Instituto Universitário de Lisboa | 2021 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | Conference | Co-chair and organization of the 2021 Global Fashion Management Conference | GAMMA-Korean Academy of Marketing Science and ISCTE-Instituto Universitário de Lisboa | 2021 |
| Member of scientific event committee | Conference | INVTUR | University of Aveiro | 2021 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Conference | ARVR2020: 6th International AR and VR Conference | ISCTE-Instituto Universitário de Lisboa | 2020 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | Conference | 2020 GAMMA-2020 Global Marketing Conference-TRACK CHAIR and speaker | GAMMA-Korean Academy of Marketing Science | 2020 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated to BRU-IUL: invitation of professor Timothy Jung-The future of AR and VR research | ISCTE-Instituto Universitário de Lisboa | 2020 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Conference | ICMarkTech´20 - International Conference on Marketing and Technologies | ISCTE-Instituto Universitário de Lisboa | 2020 |
| Member of scientific event committee | Conference | TechnologiesICMarktech'19 – International Conference on Marketing and Technologies | ISMAI | 2019 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Science Communication Session | Organization of International seminar on “Cutting Edge Issues in Marketing Research by Journal Editors”. | ISCTE-Instituto Universitário de Lisboa | 2019 |
| Member of scientific event committee | Conference | THE 12TH ANNUAL EUROMED ACADEMY OF BUSINESS CONFERENCE | EMRBI BUSINESS CONFERENCE | 2019 |
| Member of scientific event's organizing committee | Science Communication Session | Lab III: AR (Augmented Reality) & VR (Virtual Reality) implications for Management | EURAM-ISCTE | 2019 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | Conference | 2019 GAMMA-2019 Global Fashion Management Conference-TRACK CHAIR | GAMMA-Korean Academy of Marketing Science | 2019 |
| Member of scientific event committee | Conference | 15th China-Europe International Symposium on Software Engineering Education | NOVA University | 2019 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Seminar or Seminar Cycle | Research Seminars associated to BRU-IUL: invitation of professors Philipp Rauschnabe (full professor at Universität der Bundeswehr München) and Prof. Ana Maria Costa Soares (assistant professor Universidade do Minho) in May 10, 2019 | ISCTE-Instituto Universitário de Lisboa | 2019 |
| Member of scientific event's organizing committee | Seminar or Seminar Cycle | Research Seminars associated to BRU-IUL: invitation of professors for two days: Prof. António Azevedo (assistant professor at University Minho, Prof. João Guerreiro (Asistant professor at ISCTE) in April, 24, 2019 | ISCTE-Instituto Universitário de Lisboa | 2019 |
| Coordination of scientific event (with scientific committee) at ISCTE-IUL | Conference | Research Seminars associated to PhD Tourism Management, doctoral days: Prof. Eduardo Moraes Sarmento | ISCTE-IUL | 2018 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 11th EuroMed Conference of the EuroMed Academy of Business Research-Research Advancements in National and Global Business Theory and Practice | Academy of Business Research | 2018 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 2018 Global Marketing Conference-GAMMA-TRACK CHAIR | Korean Academy of Marketing Science | 2018 |
| Member of scientific event's organizing committee | Conference | Research Seminars associated with BRU-IUL:invitation of professors, such as Prof. Avichai Shuv-Ami (Associate Professor in the Department of Marketing, School of Business Administration, Peres Academic Center in Israel) and Prof. Victoria Bellou (Associate Professor in the Department of Economics, University of Thessaly in Greece, and is a member at the Greek Open University) | ISCTE-IUL | 2018 |
| Member of non-scientific event's organizing committee | -- | Open day for PhD in Tourism Management | ISCTE-IUL | 2017 |
| Member of scientific event's organizing committee | -- | Research Seminars associated to BRU-IUL: invitation of professors, Prof. Hans Ruedinger Kaufmann (University of Nicosia) | ISCTE-IUL | 2017 |
| Member of scientific event committee | -- | Research Seminars associated to BRU-IUL: invitation of professors, Prof. Tony Apéria (Stockholm University) | ISCTE-IUL | 2017 - 2018 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 10th EuroMed Conference of the EuroMed Academy of Business Research-GLOBAL AND NATIONAL BUSINESS THEORIES AND PRACTICE: BRIDGING THE PAST WITH THE FUTURE | Academy of Business Research | 2017 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 2017 Global Fashion Management Conference | Korean Academy of Marketing Science | 2017 |
| Member of scientific event committee | -- | INVTUR | University of Aveiro | 2017 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 9th EuroMed Conference of the EuroMed Academy of Business Research- innovation, entrepreneurship and Digital Ecosystems | Academy of Business Research | 2016 |
| Member of scientific event's organizing committee | -- | Tourism & Ageing Conference | ISCTE-IUL | 2016 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | GAMMA-Global Marketing conference | Korean Academy of Marketing Science | 2016 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 8th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business | Academy of Business Research | 2015 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | GAMMA-Global Marketing conference | Korean Academy of Marketing Science | 2015 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | -- | 7th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business | Academy of Business Research | 2014 |
| Member of scientific event committee | Conference | INVTUR | University of Aveiro | 2014 |
| Member of scientific event committee | Conference | ORTE Conference-International Conference on Rural Tourism- Re-inventing rural tourism and the rural | University of Aveiro | 2013 |
| Coordination of scientific event (with scientific committee) outside of ISCTE-IUL | Conference | 6th EuroMed Conference of the EuroMed Academy of Business Research- Confronting Contemporary Business | Academy of Business Research | 2013 |
| Member of scientific event committee | Conference | INVTUR | University of Aveiro | 2012 |
Awards
| Award Description | Year |
|---|---|
| Highly Cited Researcher 2024 Clarivate | 2024 |
| BRU-ISCTE RESEARCH AWARD 2023 for 6 articles: “The wow effect and behavioral intentions of tourists to astrotourism experiences: Mediating effects of satisfaction”; “Service brand coolness in the construction of brand loyalty: A self presentation theory approach”; Cognitive image, mental imagery, and responses (CI-MI-R): Mediation and moderation effects; “Past, present, and future of pro-environmental behavior in tourism and hospitality: a text mining approach”; “How augmented reality media rich | 2024 |
| BEST TRACK CHAIR AWARD in the 2024 Global Fashion Management conference for the conjoint symposium GAMMA-BRU-Iscte. | 2024 |
| Outstanding paper award 2024 for the paper published in EuroMed Journal of Business “Internet of things and consumer engagement on retail: state-of-the-art and future directions”. | 2024 |
| Five years latter (2024) latter among the five finalists of SHETH FOUNDATION/JOURNAL OF MARKETING AWARD (Journal of Marketing) | 2024 |
| Excellent Service Award 2021 Global Fashion Management Conference at Seoul-2021 KSMS International Conference for the Uncompromising Service as a Conference Co-Chair | 2021 |
| Best Reviewer Award by Psychology and Marketing for the year 2021 in recognition of an outstanding contribution to the quality of the journal | 2021 |
| Top peer reviewer 2019: ecnomics and business Publons Web of Science group | 2019 |
| Top peer reviewer 2019: cross-field Publons Web of Science group | 2019 |
| Best Conference Paper Award 2019 Global Fashion Management GAMMA | 2019 |
| Outstanding contribution in reviewing to the quality of the journal for Journal of Destination Marketing & Management since 2017 | 2018 |
| Outstanding contribution in reviewing to the quality of the journal for Journal of Business Research 2018 | 2018 |
| Outstanding contribution in reviewing to the quality of the journal for Electronic Commerce Research and Applications 2018 | 2018 |
| Scientific Award of ISCTE-IUL 2018 | 2018 |
| Outstanding contribution in reviewing to the quality of the journal for Journal of Hospitality and Tourism Management since 2017. | 2018 |
| Highly Commended paper Award for the article: “Wine prestige and experience in enhancing relationship quality and outcomes ” published in International Journal of Wine Business Research, selected by the editorial team as Highly Commended in the 2018 Emerald Literati Awards | 2018 |
| Outstanding contribution in reviewing to the quality of the journal for Journal of Reatiling and Consumer Services 2018. | 2018 |
| Certificate reviewer Awarded since December 2011 (42 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal Computers in Human Behavior | 2018 |
| Certificate reviewer Awarded since January 2013 (18 reviews) presented to Sandra Loureiro in recognition of the review contributed to the journal International Journal of Hospitality Management | 2018 |
| Certificate reviewer Awarded since December 2012 presented to Sandra Loureiro in recognition of the review contributed to the journal European Research on Management and Business Economics. | 2018 |
| Outstanding contribution in reviewing to the quality of the journal for Tourism Management 2018. | 2018 |
| Best Paper Award TomiWorld 2017 for Marketing, Promotion & Consumer Behavior to the paper “Clarifying Customer Brand Engagement Boundaries: A Systematic Literature Review Approach” | 2017 |
| Highly Commended paper in the 2017 Emerald Literati Network Awards for Excellence for paper 'Exploring behavioural branding, brand love and brand co-creation' | 2017 |
| Scientific Award of ISCTE-IUL 2017 | 2017 |
| JGSMS i-10 High Citation-Impact Award | 2016 |
| Highly Commended paper Award 2016 9th EuroMed Conference and EuroMed Research Business Institute (EMRBI) “Attachment in retailing sector: retailer own-brands or manufacturer brands?”. | 2016 |
| Best Paper Award 2016- ICCMI 2016 “It is all about Exhibitionism! The fashion passionate desire of e-buyers” | 2016 |
| Outstanding contribution in reviewing to the quality of the journal for Tourism Management | 2015 |
| Scientific Award of ISCTE-IUL 2015 | 2015 |
| Outstanding contribution in reviewing to the quality of the journal for International Journal of Hospitality Management | 2015 |
| Highly Commended paper Award 2014 | 2014 |
| Scientific Award of ISCTE-IUL 2014 | 2014 |
| Best Paper Premier Award 2012 of the Global Marketing Conference (EMAC, ANZMAC, KSMS, Japan) | 2012 |
Scientific Editing/Reviewing Activities
| Type of Activity | Journal Title | Journal ISSN | Quartile | Period | Language |
|---|---|---|---|---|---|
| Member of scientific journal editing staff | Tourism Review | 1660-5373 | Q1 (T5) | Since 2024 | English |
| Member of scientific journal editing staff | International Journal of Contemporary Hospitality Management | 0959-6119 | Q1 (T5) | Since 2024 | English |
| Member of scientific journal editing staff | Current Issues in Tourism | 1368-3500 | Q1 (T5) | Since 2022 | English |
| Member of scientific journal editing staff | Journal of Service Theory and Practice | 2055-6225 | Q1 | Since 2022 | English |
| Member of scientific journal editing staff | Spanish Journal of Marketing | 2444-9709 | Q1 | Since 2021 | English |
| Member of scientific journal editing staff | The Service Industries Journal | 0264-2069 | Q1 | Since 2021 | English |
| Member of scientific journal editing staff | International Journal of consumer Studies | 1470-6431 | Q2 | Since 2021 | English |
| Member of scientific journal editing staff | Frontiers in Psychology | 1664-1078 | Q1 | Since 2021 | English |
| Member of scientific journal editing staff | International journal of hospitality management | 0278-4319 | Q1 (T5) | Since 2020 | English |
| Member of scientific journal editing staff | International Journal of Internet Marketing and Advertising | 1741-8100 | Q3 | Since 2019 | English |
| Member of scientific journal editing staff | Journal of creative communications | 0973-2594 | Q2 | Since 2019 | English |
| Member of scientific journal editing staff | The Journal of High Technology Management Research | 1047-8310 | Q2 | Since 2019 | English |
| Member of scientific journal editing staff | Clothing and textiles research Journal | 0887-302X | Q1 | Since 2019 | English |
| Member of scientific journal editing staff | Journal of promotion management | 1049-6491 | Q2 | Since 2017 | English |
External Professional Activities
| Employer | Country | Description | Period |
|---|---|---|---|
| Marktest (market studies company) | -- | New product develop and I&D research | 2007 |
| University of Aveiro | Portugal | Assistant Professor (Teach and research) | 2007 - 2012 |
| University Lusófona | -- | Teach | 1998 - 2007 |
| Institute of Employment and Professional Training and High Education public Institutions | -- | teach | 1991 - 2000 |
Other Professional Activities
| Activity Type | Activity Description | More Info URL | Period |
|---|---|---|---|
| Participation in professional events (with communication) | KEYNOTE AT 7th XR conference: academics and professionals | View More | 2022 |
| Participation in professional events (with communication) | Guest speaker University Lusíada: Brands and artificial intelligence: new relationships | -- | 2022 |
| Participation in professional events (with communication) | Ação marketing estratégico com a escola Escola de Hotelaria e Turismo do Oeste e Turismo de Portugal | -- | 2022 |
Diffusion Activities
| Activity Type | Event Title | Activity Description | Year |
|---|---|---|---|
| Talk/Conference in public diffusion event | Project meeting in Albania: Resseting | Public presentation Platform resetlytics in the project meeting in Albania | 2024 |
| Talk/Conference in public diffusion event | Presentation Project Resetting Terragona | Public presentation Platform resetlytics in the project meeting with SMEs in Tarragona | 2024 |
| Talk/Conference in public diffusion event | Zoom Webinar interview for University of São Paulo November 12, 2021 | Zoom Webinar interview for University of São Paulo: Marcas cool | 2021 |
| Talk/Conference in public diffusion event | Interview JETV "Fast Talk" Journal Económico on Branding with Journalist José Varela Rodrigues | Interview JETV "Fast Talk" Journal Económico on Branding with Journalist José Varela Rodrigues | 2021 |
| Talk/Conference in public diffusion event | Magazine Briefing AGOSTO 2021 | AS MARCAS COOL MUDAM COM O TEMPO | 2021 |
| Talk/Conference in public diffusion event | marcas Cool @ Público | What makes a brand cool? "Irreverence, transgression, fleeing from the norm" | 2021 |
| Talk/Conference in public diffusion event | Interview to DINHEIRO VIVO- Empresas 30 June 2021 | A "coolness" é um das jogadas em que as marcas devem investir para cativar e fidelizar audiência | 2021 |
Products
| Product Type | Product Title | Detailed Description | Year |
|---|---|---|---|
| Other Products | IMOM | REGISTRATION IMOM-scale to measure the level of internationalization and market orientation of an organization. | 2009 |
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