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Publication Detailed Description
Keep it Simple, Make it Fast!: An approach to underground music scenes
Year (definitive publication)
2021
Language
English
Country
Portugal
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Abstract
This paper aims to study and think about the use of personas and proto personas
on the art museum visitors’ experience. Its object of study is the educational
services of art museums focusing on children and young people up to the age of
18. This is a hybrid - conceptual and empirical – and exploratory study. Conducted
through a qualitative methodology, constructivist paradigm and design approach.
It relies on critical and creative thinking, as well on data collection. Using a total
of 36 interviews to teachers/educators and legal tutors, divided into two distinct
phases, and three pre-test interviews. It expands the investigation of application
of the construction of personas and proto personas in the management of
educational services in art museums. The value of this study lies in exploration of
the construction of personas and in a learning context Do - Feel - Learn instead of
the traditional “Learn - Feel - Do”.
Acknowledgements
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Keywords
Personas,Proto personas,Art museum,Visitor experience,Visitor journey
Fields of Science and Technology Classification
- Economics and Business - Social Sciences
- Arts (arts, history of arts, performing arts, music) - Humanities
Contributions to the Sustainable Development Goals of the United Nations
With the objective to increase the research activity directed towards the achievement of the United Nations 2030 Sustainable Development Goals, the possibility of associating scientific publications with the Sustainable Development Goals is now available in Ciência-IUL. These are the Sustainable Development Goals identified by the author(s) for this publication. For more detailed information on the Sustainable Development Goals, click here.
